Users will soon have a updated setting that allows them to cut down on the amount of AI-created media appearing in their streams. This move comes as the platform announced that it currently hosts more than 1 thousand million AI-generated clips.
Trial and Implementation
The new functionality is undergoing trials over the coming weeks before a widespread launch. This development aligns with a increase in content created by AI, spurred by new AI video creators.
The Broader AI Trend
Recent reports that approximately a tenth of the most rapidly expanding content creators on another major platform only show clips produced artificially. A large amount of this output is classified as low-quality AI content, a term for poor-quality, factory-style content that is typically illogical or surreal.
Based on user feedback that many people enjoy content made with AI tools, ranging from computer-generated images to educational videos, and we aim to provide users the ability to see more or less of that, according to their own preferences,” commented a platform representative.
Scale of AI Content
The platform shared that there are now over a billion videos on its service labeled as made with AI. Overall, more than 100 million videos are uploaded to the platform daily, making AI-generated material a limited percentage of its overall inventory.
Customizing Your Feed
Members will be able to decrease or raise the level of artificial media they watch by using the “manage topic” option in the platform and picking the AI content topic. Other topics that currently be modified under the setting include politics, clothing, aesthetics, and dance.
Content Labeling and Policies
TikTok’s rules oblige users to identify convincing AI-made content, and it forbids dangerous AI impersonations of public figures or emergencies. Any authentic-looking AI video that is unmarked can be deleted under its community policies.
Additionally, the app will henceforth attach an “AI-made” tag to content produced via its built-in AI features, or detected by an industry-wide initiative for recognizing content made by AI. This measure is aimed to deter users from trying to evade the disclosure requirement.
AI Literacy Programs
The company is furthermore launching a two million dollar educational fund for professionals and groups to produce informative material about ethical AI use. This initiative will benefit charitable organizations dedicated to training programming and robotics.
Moderation Strategy
TikTok has justified its safety measures, following controversy over plans to lay off hundreds of review team members in the UK. TikTok is planning to cut hundreds of positions in its user protection department in the UK capital, with trade unions and internet security professionals voicing alarm that staff are being displaced by machine-led review.
A trust and safety lead clarified that staff-based oversight would continue to be important, but artificial intelligence can shield workers by eliminating the most distressing content prior to it has to be seen by people. TikTok reported a significant reduction in disturbing and violent content handled by safety staff over the past year due to reliance on its machine learning processes.
We believe it is crucial to combine staff and AI to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we also think it’s extremely critical to limit contact with dangerous material as swiftly, which is where a significant AI assistance is proving valuable work at speed.”